Why do you write a blog post, add content to your social media accounts, or take out an ad on Facebook or Google?...
Digital Advertising
Digital Marketing Blog ARticles
PPC Trends That Will Impact Your 2021 Bottom Line
At the end of a typical year, you sit down with your team and create a new strategy for the coming year. You base it...
7 Reasons Your SEO Strategy Isn’t Working
Too often, business owners wind up putting their marketing strategy on autopilot. They send out marketing materials...
What Bad Web Content Is Costing You
How many seconds do you have to make a first impression? Is it thirty seconds? Ten? Two? Science suggests you may have...
What If Google My Business Isn’t Working? Does That Impact SEO?
If you want to gain traction in Google, there are so many different ways to do it. If you’re a local business, you...
Defining Your Online Customer Avatar
Who is your perfect customer? In the online world, a customer avatar is defined as a detailed profile of who your...
Using Google To Attract New Customers
Business in 2020 has been challenging. But the underlying principles of running a business haven’t changed. You need...
Are You Optimizing For Visual Search?
When someone talks about search, what do you think of? Does the Google search bar pop into mind? For years, Google has...
Why You Should Be Using Facebook Ads If You’re a Service Provider
Facebook empowers more than 3 billion people around the globe to share ideas within their communities. It allows over...
How You Can Help A Writer Write Better Copy For Your Site
First impressions are everything. Yet it’s difficult to keep that in mind with your online presence. Take a look at...
When Should I See Results With My Online Marketing Campaign?
You have your business idea ready to go. You’ve invested a lot in getting things ready. Your packaging looks great....
Your Most Important Step In Online Lead Generation – It’s Not What You Think
When you’re building an online marketing strategy, there are many different pieces to the puzzle. Web design Landing...
Future-Proof Your Business With Online Marketing
If the coronavirus has taught us anything about business, it’s that our entire approach to marketing can change almost...
Copywriting In The Middle Of The Coronavirus
Welcome to life living in the middle of the coronavirus. We’re in uncharted waters. We have no idea what’s next. You...
How Smart Devices Have Impacted Online Marketing
The Internet of Things (IoT) is defined as: A system of interrelated computing devices, mechanical and digital...
What Makes an Organic Social Media Campaign Successful?
Remember a time when you could put a post up in your newsfeed, and hundreds - thousands - of people would see it?...
Keyword Mistakes That Might Bring an End to Your SEO Strategy
How’s your SEO strategy working? Are you getting the results you’re looking for with your online marketing? One of the...
These Black Hat SEO Techniques Could Be Destroying Your Sales
Since the very first search engine became popular, the coveted number one ranked listing is something everyone has...