Did you know that Roman gladiators were some of history’s earliest marketing influencers? Popular gladiators were...
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Digital Marketing Blog ARticles
Retargeting for Location-Based Services: Marketing to the Right People
If you own a home service business—HVAC, electrician, plumbing, roofing, lawncare, and the like—your marketing needs...
How Does GEO Marketing Compare to SEO Marketing? Do You Need Both?
Marketing is all about getting your brand in front of potential customers. Two effective marketing tools to do just...
Utilizing Social Listening for Smarter Social Media Marketing
In today’s digital-first marketplace, social media platforms offer businesses the opportunity to communicate with...
Digital Marketing for Health Care Providers: Strategies That Work
Digital marketing lets you meet your clients where they spend most of their time—online. Unlike other consumers,...
Does Your Website Need a Refresh: The Answer Is Always Yes
The digital landscape is always changing. That’s why, even if your website is “working fine,” you might still be...
Which Marketing KPIs Matter Most for Successful SEO?
Sometimes, success is easy to measure. In school, we have grades and report cards. In sports, we have wins and losses....
What Is GEO in Marketing? How Can It Help My Business?
Have you done a Google search lately? The results look a little different from what they looked like a year or two...
Does an Electrician Business Really Need Digital Marketing?
When you’re selling a physical product, marketing usually focuses on the product itself. For service-based industries...
How to Take Full Advantage of a Pixel Advertising Strategy
Do you ever wish you had a crystal ball to see exactly how visitors interact with your content? What pages are people...
Digital Marketing for Law Firms: What Works and What Doesn’t
Digital marketing is one of the best tools available to get your name in front of potential clients. But not every...
Smarter Facebook Ad Campaigns: Test, Learn, and Improve with Agency Expertise
Life is all about change. We grow and learn from both successes and failures. Your marketing campaigns benefit from...
The Science Behind Successful Website Retargeting Campaigns
Sometimes, success in sales is all about timing. We’ve all done it: visited a website, found something we loved, put...
How Your Retail Social Media Strategy Should Evolve Through the Year
Social media marketing is a way for retail businesses to meet customers where they already spend a significant amount...
Boost Your Ad Campaign ROI with Smarter SEM Landing Page Design
One of the best things about living in the digital age is having instant access to information. Wondering where the...
How Content Marketing Is Helping Portland Brands Stand Out Online
Every brand wants to stand out from its competition. For Portland brands, standing out is especially important since...
Choosing the Right KPI Metrics for Your Organic Social Marketing Campaign
Have you ever launched an organic social media campaign and found yourself wondering, “Is this actually working?”...
What Happens When a Wellness Brand Prioritizes Blog-Driven SEO?
Wellness is personal. It looks different for every person. It might be someone researching a new gym online or reading...