If you’ve lived or worked in Portland, OR, for any length of time, you know this city does things its own way....
Digital Advertising
Digital Marketing Blog ARticles
Mastering the Art of Media Placements: Where to Begin
Your business has been online for a while, but things have changed. What works today? Is it great content? Compelling...
What Is OTT Digital Marketing?
Consumers are no longer tied to their living room TVs and cable boxes to watch their favorite shows, movies, or...
How to Create Facebook Ads that Perform
Think about the last viral Facebook ad you saw. It had millions of views. It was … “catchy” might be the best way to...
Build a Strong Online Presence with Digital Marketing for Restaurants
Can digital marketing for restaurants really fill your seats day after day? Ensure repeat business? And get everyone...
Understand Paid Digital Marketing and How to Make It Work for You
You want visibility. You want to drive targeted traffic to your sites. You want to accelerate your growth in a noisy...
How To Build Patient Trust Through Healthcare Marketing
At some point in time, we all experience healthcare marketing. We might be navigating the system with a loved one or...
How Modern Marketing Solutions Are Revolutionizing Agriculture
Today’s farmers and agri-businesses are doing it all. They’re running full-scale operations, managing supply chains,...
Understanding Digital Health Marketing and How It Can Work for You
Where do your new clients come from? It might be easy to assume a majority of them come from referrals. But in this...
How Marketing Management Analytics Drives Smarter Business Decisions
Analytics is a word you often hear when talking about managing better business decisions, yet it can be a bit...
What Is AI Optimization in Digital Marketing?
It seems as if everyone is using AI these days. AI can analyze data and shorten the process of creating content. It...
The Role of Digital Strategies in Your Nonprofit Marketing Plan
Businesses today can’t survive without an online plan. This includes nonprofits. Would it surprise you to learn that...
The Role of Marketing Firms in Today’s Digital-Driven World
You have a product or service to sell. You love what you have to offer, but trying to find a marketing plan that suits...
What Is the Difference Between Paid Media and Earned Media?
Building a business? You’re going to need media. But a quick look at the concept will tell you it’s a very deep topic....
Common Mistakes to Avoid in Paid Online Advertising
When you look at the biggest names online, it’s hard not to have “online envy.” You read about them or hear them on...
5 Home Maintenance Services that Benefit from Digital Marketing
Home maintenance services aren’t something homeowners need every day. They wake up to a broken water line in the...
Media Placement Best Practices: Get the Most Out of Your Advertising Budget
Been in business for a while? Your digital marketing efforts have grown in complexity. It’s no longer about throwing...
How an Auto Dealer Can Make the Most of Digital Marketing
People buy cars every day, and 95 percent of those people start the process by researching online before pursuing a...