During the past couple of years, we’ve seen massive changes in the way we promote businesses. Social media is bigger...
Digital Advertising
Digital Marketing Blog ARticles
Digital Marketing Skills You’ll Need as a Business Marketer To Thrive In Today’s Marketplace
How has the past year changed your business? No matter how important digital was before, it’s the only way to grow and...
What Does a Cookieless Future Mean To Digital Marketing
Cookies, also known as HTTP cookies or internet cookies, are designed for internet browsers to track, personalize, and...
Does Your Digital Marketing Agency Have a Creative on Staff?
As you break into digital marketing, it’s difficult to know where your money is spent best. Should you put it towards...
Automating With Programmatic Advertising
Remember when artificial intelligence was something from a sci-fi movie? No more. No AI is in almost every industry,...
5 Steps to a Winning Digital Marketing Funnel
Build a website, and they will come. While that may have been a thought in business owners' minds years ago, that...
How a Digital Marketing Agency Can Help You Be Better at Marketing
SEO. SEM. Geofencing. Influencer marketing. PPC. If you’ve worked with a digital marketing agency before, developing...
Looking For New Business? Start a Podcast
In the past year, the way we work has changed in ways we would never have thought possible before. Pre-pandemic, about...
How To Keep Your Content Fresh and On Point
How long have you been creating content for your website? How many blog posts do you have on your blog? If you’ve been...
Digital Marketing or Traditional Marketing – Which Should You Be Using?
Once upon a time, marketing was marketing. If you operated a business, your goal was to bring in sales. You did that...
What Your Viewers Really Want When They Read Your Blog Posts
If you keep up with the latest business and marketing news, you’ve probably seen a lot about blogging lately....
After The Traffic – What To Do To Ensure Conversion
Why do you write a blog post, add content to your social media accounts, or take out an ad on Facebook or Google?...
PPC Trends That Will Impact Your 2021 Bottom Line
At the end of a typical year, you sit down with your team and create a new strategy for the coming year. You base it...
7 Reasons Your SEO Strategy Isn’t Working
Too often, business owners wind up putting their marketing strategy on autopilot. They send out marketing materials...
What Bad Web Content Is Costing You
How many seconds do you have to make a first impression? Is it thirty seconds? Ten? Two? Science suggests you may have...
What If Google My Business Isn’t Working? Does That Impact SEO?
If you want to gain traction in Google, there are so many different ways to do it. If you’re a local business, you...
Defining Your Online Customer Avatar
Who is your perfect customer? In the online world, a customer avatar is defined as a detailed profile of who your...
Using Google To Attract New Customers
Business in 2020 has been challenging. But the underlying principles of running a business haven’t changed. You need...