Targeting Platform

Our Online Targeting Platform

DMG provides seamless access to billions of ads every month across RTB exchanges. With over 95% reach in key geos, we make it easy for you to place your online targeting campaign using Contextual, Behavioral, Demographic, and Geographic criteria.

Online Targeting Platform - Digital Marketing Portland

Platform Capabilities

Money

Advanced Bidding

Advanced Bidding

Sophisticated real-time bidding algorithms secure the best inventory in real time at the best price.

Speed Optimization

Campaign Optimization

Campaign Optimization

Automated campaign optimization improves results, saves time, and increases ROI.

Development

Dayparting Algorithms

Dayparting Algorithms

Sophisticated dayparting and activity algorithms automatically boost performance while reducing media costs.

Money

Desktop & Mobile

Desktop & Mobile

Desktop and mobile inventory from the best exchanges for maximum global reach.

Money

Email & Website Retargeting

Email & Website Retargeting

Combine email campaign data with on-site consumer behavior for effective off-site consumer re-engagement and retargeting campaigns.

Target

Retargeting

Retargeting

Easily create custom audience retargeting rules to boost sales.

Statistics

Data

Data

With extensive access to data and artificial intelligence, DMG captures insights on your existing or even potential customers.

Social Media

Social Ads

Social Ads

Fully integrated into the advertising exchanges of all the major social platforms for media placement, management, and optimization.

Traffic Monitoring

Frequency Capping

Frequency Capping

You have the option to place a cap on the number of ads an individual may see during a certain time period.

Traffic-Information

Device & Carrier Targeting

Device & Carrier Targeting

Target campaigns by device, model, browser, or mobile carrier.

Web Design

Custom Sites

Custom Sites

Customized whitelisting options from thousands of sites.

Keyword Research

URL Keyword Targeting

URL Keyword Targeting

See what users are searching for by pulling out keywords from a referring URL, then create a customized audience segment to target.

Advanced Bidding

 

Sophisticated real-time bidding algorithms secure the best inventory in real time at the best price.

 

Campaign Optimization

 

Automated campaign optimization improves results, saves time, and increases ROI.

 

Dayparting Algorithms

 

Sophisticated dayparting and activity algorithms automatically boost performance while reducing media costs.

Desktop & Mobile

 

Desktop and mobile inventory from the best exchanges for maximum global reach.

 

Email & Website
Retargeting

 

Combine email campaign data with on-site consumer behavior for effective off-site consumer re-engagement and retargeting campaigns.

 

Retargeting

 

Easily create custom audience retargeting rules to boost sales.

 

Data

 

With extensive access to data and artificial intelligence, DMG captures insights on your existing or even potential customers.

 

Social Ads

 

Fully integrated into the advertising exchanges of all the major social platforms for media placement, management, and optimization.

 

Frequency Capping

 

You have the option to place a cap on the number of ads an individual may see during a certain time period.

 

Device & Carrier Targeting

 

Target campaigns by device, model, browser, or mobile carrier.

 

Custom Sites

 

Customized whitelisting options from thousands of sites.

 

URL Keyword Targeting

 

See what users are searching for by pulling keywords out from a referring URL; then create a customized audience segment to target.

 

Digital Target Marketing SEO SEM News

Blog

A Guide To Online Targeting – Which Works For Your Business?

Online targeting is a process that refers to creating advertisement elements that specifically reach out to prospects and customers interested in your offerings. A target audience has certain traits, demographics, and other characteristics, based on the products or...

After The Traffic – What To Do To Ensure Conversion

Why do you write a blog post, add content to your social media accounts, or take out an ad on Facebook or Google? Traffic. If you’re in business, traffic is the holy grail for getting viewers to your information.  Yet what happens after you get readers to your...

Defining Your Online Customer Avatar

Who is your perfect customer? In the online world, a customer avatar is defined as a detailed profile of who your ideal customer is. It’s a way to dig deep, and outline every detail of one perfect customer for your business. It goes much deeper than defining a person...

Effective Marketing Means Segmenting Your Target Market

How would you define your current target market? How detailed can you go? When you identify your ideal customer, you start seeing patterns in their behavior. One type of customer may have certain hobbies, read certain magazines, or eat certain types of foods. As a...

Using Your Mobile Customers As Your Focus Group

Have you ever taken part in a focus group? They’re used all the time in the world of marketing and sales. A group of people are gathered together based on specific traits and demographics. They share ideas, thoughts, and perceptions about a particular topic, product,...

Looking For Better Customers? Try Retargeting

Think, for a moment, about the last time you bought something big. A new phone, a refrigerator for your kitchen, or maybe a new car. Did you buy the first one you came across? Of course not. When we’re in the market for something new, we take time to ensure we...