If you want to gain traction in Google, there are so many different ways to do it. If you’re a local business, you...
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Digital Marketing Blog ARticles
Defining Your Online Customer Avatar
Who is your perfect customer? In the online world, a customer avatar is defined as a detailed profile of who your...
Using Google To Attract New Customers
Business in 2020 has been challenging. But the underlying principles of running a business haven’t changed. You need...
Are You Optimizing For Visual Search?
When someone talks about search, what do you think of? Does the Google search bar pop into mind? For years, Google has...
Why You Should Be Using Facebook Ads If You’re a Service Provider
Facebook empowers more than 3 billion people around the globe to share ideas within their communities. It allows over...
How You Can Help a Writer Write Better Copy for Your Site
First impressions are everything. Yet it’s difficult to keep that in mind with your online presence. Take a look at...
When Should I See Results With My Online Marketing Campaign?
You have your business idea ready to go. You’ve invested a lot in getting things ready. Your packaging looks great....
Your Most Important Step In Online Lead Generation – It’s Not What You Think
When you’re building an online marketing strategy, there are many different pieces to the puzzle. Web design Landing...
Future-Proof Your Business With Online Marketing
If the coronavirus has taught us anything about business, it’s that our entire approach to marketing can change almost...
Copywriting in the Middle of the Pandemic
Welcome to life living in the middle of the pandemic. We’re in uncharted waters. We have no idea what’s next. You...
How Smart Devices Have Impacted Online Marketing
The Internet of Things (IoT) is defined as: A system of interrelated computing devices, mechanical and digital...
What Makes an Organic Social Media Campaign Successful?
Remember a time when you could put a post up in your newsfeed, and hundreds - thousands - of people would see it?...
Keyword Mistakes That Might Bring an End to Your SEO Strategy
How’s your SEO strategy working? Are you getting the results you’re looking for with your online marketing? One of the...
These Black Hat SEO Techniques Could Be Destroying Your Sales
Since the very first search engine became popular, the coveted number one ranked listing is something everyone has...
Should You Be Putting Contextual Marketing Into Your Strategy?
Have you ever searched for a product, only to find that product following you in advertisements as you surf through...
What’s Your Company Value Proposition? Is It Consistent on Every Marketing Channel?
How do your prospects and customers reach out to you? I’m willing to bet it’s through a variety of marketing channels....
Does Your Website Add Credibility To Your Web Marketing Strategy?
Where does your marketing strategy begin online? If you said with your website, you’re correct. In today’s world, your...
What Retargeting Can Do For Your Business
The vast majority of visitors to your website won’t convert. And if you read the latest-and-greatest information on...