by Digital Marketing Group | Feb 26, 2024 | SEM, SEO
If you’ve performed SEO research before, you understand that keyword research is vital to its success. But do you know what keyword research really is? A keyword is defined as: A word or concept of great significance. An informative word used to indicate the content... 
by Digital Marketing Group | Dec 21, 2020 | Digital Advertising, SEO
Too often, business owners wind up putting their marketing strategy on autopilot. They send out marketing materials because they’ve always done it. They stick with the same ads because they’ve worked in the past. They even use an SEO strategy they’ve designed... 
by Digital Marketing Group | Jun 25, 2019 | Content Marketing, SEO
If you’ve been working with online marketing and developing an SEO strategy for your business over the years, you know that the core of your plan revolves around Google. Google is king – the behemoth in the industry. And if you make Google happy, everything else... 
by Digital Marketing Group | Apr 4, 2019 | SEO
What do you know about SEO? Have you taken classes on it? Have you implemented SEO techniques into your marketing plan? Are you still operating with an SEO strategy you created years ago? Google changes its algorithm all the time – about 500 to 600 times per... 
by Digital Marketing Group | Aug 26, 2018 | SEO
If you’ve had a chance to read through several of our blog posts, you’ve noticed we talk a lot about Google. As SEO experts, we know Google is king. You have to pay attention to what Google uses for ranking purposes in order to build an effective SEO strategy. We know...