by Holly Tri | Feb 3, 2025 | Digital Advertising
Building a business? You’re going to need media. But a quick look at the concept will tell you it’s a very deep topic. Is a paid media strategy your ticket to success? Should you focus on earned media? The key here is strategy. A successful digital strategy never... 
by Holly Tri | Dec 30, 2024 | Digital Advertising
When you look at the biggest names online, it’s hard not to have “online envy.” You read about them or hear them on podcasts, talking about their millions of followers and skyrocketing sales. Of course, they use paid online advertising. That’s how they appear... 
by Digital Marketing Group | Feb 19, 2024 | Digital Advertising, Target Marketing
In order to succeed in business today, it’s essential to have an online presence. Nobody would argue with that statement. Yet defining what goes into a powerful digital marketing plan can be subjective at best. Is social media important? Do you still need a website?... 
by Digital Marketing Group | Jan 21, 2022 | Digital Advertising
When was the last time you shopped online? Chances are it was recently. According to statistics, the current number of digital buyers stands at 2.14 billion. That means just over 27 percent of the nearly 8 billion people worldwide are familiar with online shopping....