by Digital Marketing Group | Feb 12, 2024 | Content Marketing
If you have a content marketing plan, it may seem like all you do is create content. Your content calendar is always in planning mode. Your marketing team is continuously creating. It’s a vicious cycle that takes a lot of time. But what happens once you have all that...
by Digital Marketing Group | Oct 16, 2023 | Content Marketing
Why did you decide to develop a web presence and design ad campaigns to bring in business? For growth. Yet depending on how long you’ve been online, there comes a point when every business struggles with what to do next. You have a website. You’ve created profiles on...
by Digital Marketing Group | Oct 10, 2021 | Digital Advertising
Remember when artificial intelligence was something from a sci-fi movie? No more. No AI is in almost every industry, and has become something we all live with every day. According to the US Programmatic Ad Spending Forecast by eMarketer, by the end of 2021, 88 percent...
by Digital Marketing Group | Sep 30, 2021 | Content Marketing
Content is king. That phrase has been used repeatedly throughout the online marketing world. But what exactly is content? When someone posts a photo of their dog, is that content? If you write a new blog post, is that content? Or if a business posts a video shot at a...