Business in 2020 has been challenging. But the underlying principles of running a business haven’t changed. You need...
SEO
Digital Marketing Blog ARticles
6 Steps To Get Your Content Marketing Strategy Moving Forward
Content is king. You read that a lot if you’ve spent any time looking at growing your business online. But what does...
How Is Your B2B SEO Plan?
The term B2B encompasses all companies that create and sell products and services used by other businesses. B2B...
Are You Optimizing For Visual Search?
When someone talks about search, what do you think of? Does the Google search bar pop into mind? For years, Google has...
Using a Landing Page to Convince People to Convert
If you’re trying to gain traction online in any way, you probably have a landing page or two in place to sell what you...
When Should I See Results With My Online Marketing Campaign?
You have your business idea ready to go. You’ve invested a lot in getting things ready. Your packaging looks great....
Why Pillar Pages Are So Important To Your SEO
What’s one of the most important aspects of SEO? Most digital marketers would tell you it’s content. Without high...
SEO-ing Old Domain Names Can Hurt Your Results
When you create a company, you spend a lot of time defining the overall goal. Yes, you start by creating a detailed...
How Do You Know If Your SEO Campaign Succeeds?
John Wanamaker is considered to be one of the early successful American marketers. His famous quote still holds true...
Don’t Turn Off Your PPC Campaigns During the Pandemic
When most business owners plan out a year of marketing, they take a lot of things into account. The changes of the...
4 Reasons SEO Marketing Will Be Your Secret Weapon for Business Recovery From the Pandemic
Thanks to the wonders of the internet, you can get fairly accurate statistics for just about anything. Lately, that...
On-Page SEO Factors Your Site Should Have
If you want to rank high in the search engines, and increase the traffic to your website, you have to optimize your...
Are SEO, SEM, and PPC the Same Thing?
Like every industry, digital marketing has its share of acronyms. SEO, SEM, and PPC tend to be the highest on the...
Becoming An Expert: Why Link Bait Is Important and How To Use It
Link bait. It sounds like something out of a black hat SEO strategy guide. But no matter how it sounds, it’s an...
Keyword Mistakes That Might Bring an End to Your SEO Strategy
How’s your SEO strategy working? Are you getting the results you’re looking for with your online marketing? One of the...
6 Easy Google Ads Tricks That Make a Big Impact
It’s a given that you’ll always want your Google Ads campaigns to achieve positive results. You want to see the lowest...
5 Products & Services You Cannot Advertise on Google, Yet
Think of a product you want and type a search into Google. Did an ad pop up? Do you see multiple ads on the top and...
Why You Should Be Paying Attention To Mobile Marketing
What do you do when you get up in the morning? Do you grab your phone first thing? Do you check news sites, read your...