How do you communicate with your customers? Have you started using social media for customer service? Increasingly,...
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Digital Marketing Blog ARticles
Is Your Bank Marketing Strategy Reaching the Right Customers at the Right Time?
Ready to bring in new clients? Many will tell you to advertise online. It seems like sound advice, but digital...
Crafting the Perfect About Us Page for Your Business Website
When creating a website, many focus on good graphics, a well-thought-out flow, and content that resonates with...
Navigating Q1: Understanding and Responding to Shifting Consumer Behavior
How well did you navigate this past year? What are your goals for next year? A little research and thought will...
Common Mistakes to Avoid in Paid Online Advertising
When you look at the biggest names online, it’s hard not to have “online envy.” You read about them or hear them on...
How FAQ Pages Boost SEO and User Engagement
Have a question? Google it to find an answer you can trust. When you click, you’ll be taken to a website that...
Is Your Company Website Ready for the New Year?
3 … 2 … 1 … Happy New Year! It’s something many of us look forward to, a chance to start over fresh. In business, that...
5 Home Maintenance Services that Benefit from Digital Marketing
Home maintenance services aren’t something homeowners need every day. They wake up to a broken water line in the...
Is Targeted Internet Advertising Worth It?
They say we’re exposed to thousands of advertisements every day. While that number is hotly contested, most agree it...
Why Social Media for Restaurants Is a Must
When was the last time you noticed someone take out their phone to photograph their meal? At today’s restaurants, it’s...
Media Placement Best Practices: Get the Most Out of Your Advertising Budget
Been in business for a while? Your digital marketing efforts have grown in complexity. It’s no longer about throwing...
What Does a Social Media Company Do?
Marketing a business is challenging in today’s economic environment. You’ve built a following in your local community:...
How an Auto Dealer Can Make the Most of Digital Marketing
People buy cars every day, and 95 percent of those people start the process by researching online before pursuing a...
What Is the Difference Between SEO and SEM in Digital Marketing?
You have a business. You’re focused on growth. Online is the only way to go. But where do you put your focus, SEO or...
Does Your Business Have an Influencer Marketing Strategy?
A decade ago, marketers didn’t understand the need for influencers. It was something straight out of Hollywood; small...
How Creative Ad Design Can Transform Your Brand’s Message
Think about the last ad that really caught your eye. Maybe you were scrolling through Instagram, and a photo made you...
How Do I Create My Business Avatar?
Who’s your perfect customer? Describe your ideal client. The more you know about who is buying from you, the easier it...
How To Optimize Google My Business for Local Search
If you’re in business, you can’t ignore Google. And most don’t. They work hard for Google placement. Yet businesses...