Case Study
Washington State Potato Commission
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Deliverables
Something goes here
Services
Our Approach
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Kickoff Meeting & Discovery
Market Research
Competitor Analysis
Photography Mood Boards
Video Marketing Storyboards
Production Plan
Call Sheet
Casting & Talent Acquisition
Final Scripts & Interview Questions
Challenge
With an increase in facility space, new & updated club amenities, Sunset Athletic Club needed a way to attract new and current members of all ages.
Dynamic Videos
Lifestyle Photography
Marketing Assets
Opportunity
After understanding their needs, we determined it was essential to capture fresh visual content of their new facility while revamping their aged photo assets. This included video marketing content, which is something they have not explored in the past.
Solution
With the goal to show their welcoming family environment, we crafted an in-depth production plan, then spent over two days producing photo and video material. We had real club members, instructors, and hired talent working together to represent all that the two club locations have to offer and came away with plenty of material to exceed their expectations.
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-Person Name
Results
3 New Marketing Videos
Dynamic videos that keep the target audience’s attention while also informing them why Sunset Athletic Club is the best choice in the greater Portland area for their exercise and relaxation needs.
200+ New Marketing Photo Assets
Provided diverse imagery that included all athletic club offerings
HDR Photography of all Requested Spaces
Produced High Dynamic Range Photography for Sunset Athletic Club’s marketing and website revamp needs.
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-Person Name
