Enrich Consumer Experiences with Marketing Automation | David Eldred, Chief Exp Officer, Solarity CU
David walks you through the ins and outs of marketing automation and why it’s a useful tool to add to your marketing toolbox. He explains the ecosystem of how and why companies are embracing omni-channel, multi-device marketing to deliver their ads and personalize consumer experiences. It is all about connecting the dots with data to develop efficiencies for the sales and marketing teams, in turn, generating more leads, revenue, and growth.
Episode 13: Innovator, Leader, Marketer, and More | Ric Militi | CEO & Executive Creative Director, InnoVision
Episode 13Innovator, Leader, Marketer, and More | Ric Militi | CEO & Executive Creative Director, InnoVisionEpisode DescriptionRic has more than 30 years as a cutting-edge marketer and has been part of the team(s) that have developed successful marketing...
Episode 12: Navigate the Chaotic Changes of College Athletes Profiting From Name, Image & Likeness | Part 2 of 5
Navigate the Chaotic Changes of College Athletes Profiting From Name, Image & LikenessEpisode 12 | Part 2 of 5Episode DescriptionAllison Talamantez and Heather Riccobono share their marketing/influencer experience to assist students, parents, coaches, schools,...
Episode 11: With the NCAA’s New Compensation Rules, College Athletes Must Up Their Marketing Game | Part 1 of 5
With the NCAA’s New Compensation Rules, College Athletes Must Up Their Marketing GameEpisode 11 | Part 1 of 5Episode DescriptionAllison Talamantez and Heather Riccobono—with a combined 24 years in the marketing/influencer space—discuss the challenges students,...