Helping Little Guys Become Big-Name Brands | John Furgurson | Owner, BN Branding
Episode: 14
Episode Description
John takes a right-brain/left-brain approach to turning your brand story into your successful brand strategy. Starting with insight first, then execution. Followed up with messaging, then design. He digs in deep to help you establish or renew relevance in your particular market, differentiate you from your competitors, and boost your brand credibility and visibility. Plus, find out what a “Brand Book” is and why it’s an essential tool for establishing your brand’s identity.
John Furgurson | BN Branding | Owner
https://www.linkedin.com/in/johnfurgurson
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