Large Industry Event
In 2022, a large industry event came to DMG looking to increase in person ticket sales and attendance. After 2020 forced the event to go virtual the client was facing 62% lower ticket purchase.
We promoted the industry event through HTML5 ads across the open internet, Facebook, Instagram and SEM using a mix of 1P, PTA, and 3P data.
Our event partners reported that registration and attendance exceeded the previous two years and even attendance in 2019- pre COVID!
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285,866
Ad Campaign Views
10.94%
Average CTR
4,762
Social Media Reach
3,621
Clicks To Website
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