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What Are the True Benefits of Being on Social Media?

Social media can often seem like a dreaded item on your to-do list. If you read anything on marketing, they say you can’t exist online without social media accounts. Yet when you have one, you often sit and stare at the screen, wondering what you’re supposed to post....

Start Planning for 2022 With These Digital Marketing Trends

During the past couple of years, we’ve seen massive changes in the way we promote businesses. Social media is bigger than ever before. How about the growth of influencer marketing? That makes planning for the future difficult at best. Sitting here at the end of 2021,...

How to Create a Social Media Plan for True Growth

Social marketing is new enough it feels a little bit like hocus-pocus. You build a profile on Twitter or Instagram, you talk about what you had for dinner, and magically, customers come. Or so they say. Even just a few short years ago, that seemed to be true. Who...

Social Media SEO – Is There Such a Thing?

SEO – search engine optimization – has become an essential part of every digital marketer’s strategic plan. And just when you thought you had SEO figured out, social media exploded on to the scene. If you read marketing journals regularly, you’ve probably noticed how...