About
I began my career in marketing working at the triple threat of KPNX-NBC, The Arizona Republic, and azcentral.com. While at Gannett, I was part of their first integrated marketing team, learning how to leverage these combined audiences into strategic campaigns for the company’s clients. This team started experimenting with new technology in website data and behavioral targeting. It was during this time at Gannett that I found my passion for data and analytics, and how they help build and monitor digital marketing strategies.
After Gannett, I lead digital teams for both Meredith Broadcasting and E.W. Scripps Broadcasting, before joining the team at Digital Mark Group. Now I spend my time learning and testing new technologies, building digital strategies for my clients, and helping everyone understand the importance of nerding out to analytics.
I’m a proud Jersey girl, born and raised. But I’ve also been able to experience living in lots of different places, including Utah, Miami, San Diego, and now Phoenix, Arizona. I love family, friends, sarcasm, tacos, and Bruce Springsteen. When I’m not working, I’m hanging with my husband and two smart daughters. We love spending time swimming, hiking, or taking road trips to experience new places.