Targeting Platform - DMG - Digital Marketing Group

Targeting Platform

Our Online Targeting Platform

DMG provides seamless access to billions of ads every month across RTB exchanges. With over 95% reach in key geos, we make it easy for you to place your online targeting campaign using Contextual, Behavioral, Demographic, and Geographic criteria.

Online Targeting Platform - Digital Marketing Portland

Platform Capabilities

Money

Advanced Bidding

Advanced Bidding

Sophisticated real-time bidding algorithms secure the best inventory in real time at the best price.

Speed Optimization

Campaign Optimization

Campaign Optimization

Automated campaign optimization improves results, saves time, and increases ROI.

Development

Dayparting Algorithms

Dayparting Algorithms

Sophisticated dayparting and activity algorithms automatically boost performance while reducing media costs.

Money

Desktop & Mobile

Desktop & Mobile

Desktop and mobile inventory from the best exchanges for maximum global reach.

Money

Email & Website Retargeting

Email & Website Retargeting

Combine email campaign data with on-site consumer behavior for effective off-site consumer re-engagement and retargeting campaigns.

Target

Retargeting

Retargeting

Easily create custom audience retargeting rules to boost sales.

Statistics

Data

Data

With extensive access to data and artificial intelligence, DMG captures insights on your existing or even potential customers.

Social Media

Social Ads

Social Ads

Fully integrated into the advertising exchanges of all the major social platforms for media placement, management, and optimization.

Traffic Monitoring

Frequency Capping

Frequency Capping

You have the option to place a cap on the number of ads an individual may see during a certain time period.

Traffic-Information

Device & Carrier Targeting

Device & Carrier Targeting

Target campaigns by device, model, browser, or mobile carrier.

Web Design

Custom Sites

Custom Sites

Customized whitelisting options from thousands of sites.

Keyword Research

URL Keyword Targeting

URL Keyword Targeting

See what users are searching for by pulling out keywords from a referring URL, then create a customized audience segment to target.

Advanced Bidding

 

Sophisticated real-time bidding algorithms secure the best inventory in real time at the best price.

 

Campaign Optimization

 

Automated campaign optimization improves results, saves time, and increases ROI.

 

Dayparting Algorithms

 

Sophisticated dayparting and activity algorithms automatically boost performance while reducing media costs.

Desktop & Mobile

 

Desktop and mobile inventory from the best exchanges for maximum global reach.

 

Email & Website
Retargeting

 

Combine email campaign data with on-site consumer behavior for effective off-site consumer re-engagement and retargeting campaigns.

 

Retargeting

 

Easily create custom audience retargeting rules to boost sales.

 

Data

 

With extensive access to data and artificial intelligence, DMG captures insights on your existing or even potential customers.

 

Social Ads

 

Fully integrated into the advertising exchanges of all the major social platforms for media placement, management, and optimization.

 

Frequency Capping

 

You have the option to place a cap on the number of ads an individual may see during a certain time period.

 

Device & Carrier Targeting

 

Target campaigns by device, model, browser, or mobile carrier.

 

Custom Sites

 

Customized whitelisting options from thousands of sites.

 

URL Keyword Targeting

 

See what users are searching for by pulling keywords out from a referring URL; then create a customized audience segment to target.

 

Digital Target Marketing SEO SEM News

Blog

How Behavioral Marketing Can Get Your Customers Clicking

Remember the good ol’ days, when printing up thousands of postcards and having your friendly mail service would do the trick? You could expect customers flowing into your business based on one simple message. Then the marketing world got much more complicated. All of...

Why Geotargeting Can Set Your Marketing On Fire

What’s the easier sale: screaming your message to a crowded room, or walking up and delivering your perfectly prepared message to one interested person? That’s a no-brainer. If you're in sales, you’d love to have a list of individual people that are interested in what...

How Your Customer Lifetime Value Impacts Your Targeted Marketing

If you’re in business, target marketing is a necessary part of your business. And the deeper you get into the target marketing world, the more likely you are of discovering niche terms and metrics that apply to how effective your approach is. One metric in particular...

Optimizing Your Landing Pages

What is a landing page? Simply put, it is any page that gets traffic from anywhere other than the pages on your site. A landing page can be associated with a pay-per-click ad on Google Adwords, for instance, where you can drive traffic to a specific URL that is...

Are You Making These SEO Mistakes This Year?

Is part of your marketing plan to reach out and find people as they are searching online? Then you can’t ignore Google. Over 46 percent of all searches on Google are for local businesses and recommendations. Over 50 percent of all people who conduct a local search on...