DSPs and Programmatic Advertising Explained Here | John Ferraro | Sr. Dir. Business Dev., TTD
If you’re considering a marketing plan and want to know how you can effectively utilize DSPs, SSPs, or ad exchanges to build out a better marketing campaign, John Ferraro, from The Trade Desk, is here to help. He breaks it all down into bite-sized pieces, explaining the hows and whys of the way pieces fit together to help you better advertise your business or product across multiple channels/platforms, including mobile, digital, connected TV, audio, and more in a cost-effective and efficient manner.
John Ferraro | Sr. Dir. Business Dev., TTD
Episode 29: He Started His First Business at 10 Years Old | Dakota Guild | President, Guild Golf Carts
Episode DescriptionIt started with one golf cart. Dakota and his sister, Demi, wanted an easier alternative to carrying the trash down their 1,000-foot driveway to the road during the winter. When summer arrived, they sold the initial cart, made some cash, and the...
Episode DescriptionFormer Democratic congresswoman and senator Betsy Johnson is trying to do something no other woman in American history has done: run unaffiliated and become Oregon’s next governor. In her feisty manner, she states her loyalty is only to the people...
Episode DescriptionOne of the most prominent faces and voices in Northwest sports media, Mike Barrett gives an insider’s view of the world of sports. He talks about transitioning through major life changes with tenacity and determination. We hear about the new...